Some influencers are losing millions of social media followers in protest of their silence on the Israel-Gaza conflict. 

#Blockout2024 began after the Met Gala, as celebrities used their platforms to share the luxurious affair amid worldwide protests. 

Taylor Swift has lost more than 300,000 and Kim Kardashian has lost more than 3 million since the event. 

Gorilla Technology Chief Executive Paul Spain told Andrew Dickens he's unsure of the difference it'll make. 

He says the people unfollowing are probably those who interacted least with their content. 

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