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Larry Miller: Jordan brand chairman on his life story and biography 'Jump'

Author
Newstalk ZB,
Publish Date
Tue, 22 Mar 2022, 9:49am
Larry Miller and Michael Jordan. (Photo / news.com.au)
Larry Miller and Michael Jordan. (Photo / news.com.au)

Larry Miller: Jordan brand chairman on his life story and biography 'Jump'

Author
Newstalk ZB,
Publish Date
Tue, 22 Mar 2022, 9:49am

The story of Larry Miller is simply remarkable.  

He's well known now as one of the most successful black businessmen in America - he led Nike's Michael Jordan sneaker brand and made it a $4 billion company.  

Miller is now chairman of the brand.  

But it wasn't a simple journey - he grew up in the ganglands of Philadelphia  - got into plenty of trouble and ended up in prison more than once.  

Now - he's telling his story in his new biography Jump, which is out now.  

Larry Miller joined Mike Hosking. 

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