Future generations are sure to understand the quality of one of the country’s most important export sectors. 

The Wool in Schools programme is expanding across primary schools this month, highlighting the insulating, thermo-regulating, and moisture wicking properties of natural, locally gown wool. 

Plus, a tertiary pilot programme called Wool Dynamics is encouraging students to bring their own innovative ideas for the industry to the table.  

GM for Campaign for Wool NZ Kara Biggs told Mike Hosking that while wool is in a bit of a tough position at the moment, there is a whole lot of optimism and positivity as well. 

She said that they’re pretty excited about their new education programme, but they’re really putting pressure on themselves to increase the size of it, bringing wool to more schools. 

LISTEN ABOVE