The Tourism Minister says the extra money from increased overseas visitor fees will be funnelled back into the industry.
The International Visitor Conservation and Tourism Levy rises next month from $35 to $100 next month.
Matt Doocey says $100 is less than three percent of a visitor's total spend.
"Ultimately, this levy will be reinvested into both tourism pressures - but also, the conservation estates, which a large part of people travel to New Zealand for. So we'll be delivering a better product."
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