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Coronation gives tourism boost, but UK economy still reeling

Author
AP,
Publish Date
Wed, 26 Apr 2023, 2:53pm
Souvenirs are displayed for sale in a gift shop. (AP Photo/Kin Cheung)
Souvenirs are displayed for sale in a gift shop. (AP Photo/Kin Cheung)

Coronation gives tourism boost, but UK economy still reeling

Author
AP,
Publish Date
Wed, 26 Apr 2023, 2:53pm

LONDON (AP) — Kelly Curto is taking her first trip outside the U.S., and the die-hard fan of the British royal family is making it the one at the top of her bucket list — heading to London for King Charles III’s coronation.

After arriving on May 5, the 44-year-old school bus driver from Long Island and a friend will head to the Mall, the ceremonial avenue to Buckingham Palace where the monarch’s pomp-filled procession will pass by the following day.

That’s where they plan to spend the night if they can find a good spot to glimpse the gilded horse-drawn state coach, royals and thousands of soldiers filing past — despite splurging on a four-star hotel for their nine-day trip.

Souvenirs are displayed for sale in a gift shop ahead of King Charles III's Coronation in London, Monday, April 24, 2023. The May 6 coronation is luring royal fans and far-flung visitors fascinated by the ceremonial spectacle — and drama — of the monarchy and eager to experience a piece of British history. Tour companies, shops and restaurants are rolling out the red carpet, whether it's a decked-out bus tour of London's top sights boasting high tea or merchandise running from regal to kitschy. (AP Photo/Kin Cheung)

Souvenirs are displayed for sale in a gift shop ahead of King Charles III's coronation in London. (AP Photo/Kin Cheung)                     

“This is like a once-in-a-lifetime opportunity. You get to be part of history,” Curto said. “Everybody around the world knows this family. Everybody around the world is going to be watching this coronation — and we get to be a part of that.”

The coronation is luring royal enthusiasts fascinated by the ceremonial spectacle — and drama — of the monarchy and far-flung visitors eager to experience a piece of British history. Tour companies, shops and restaurants are rolling out the red carpet, whether it’s a decked-out bus tour of London’s top sights with high tea or merchandise running from regal to kitschy.

The weekend of events starting May 6 will bring a cash infusion to central London businesses, especially hotels, pubs and restaurants, but it won’t do much for U.K. residents struggling with an economy on the precipice of recession and a cost-of-living crisis that has stirred months of disruptive strikes by workers seeking pay hikes.

Tourist guide Mel Adams sits on a bus, part of the Coronation Tour Bus route, in London, Monday, April 24, 2023. The May 6 coronation is luring royal fans and far-flung visitors fascinated by the ceremonial spectacle — and drama — of the monarchy and eager to experience a piece of British history. Tour companies, shops and restaurants are rolling out the red carpet, whether it's a decked-out bus tour of London's top sights boasting high tea or merchandise running from regal to kitschy. (AP Photo/Kin Cheung)

Tourist guide Mel Adams sits on a bus, part of the coronation tour bus route in London. (AP Photo/Kin Cheung)

A facade mimicking the 1953 Coronation decor by Oliver Messel, decorates the Dorchester Hotel in London, Thursday, April 20, 2023. The Dorchester Hotel, long a favorite with royals and celebrities, concocted a lavish, five-tier coronation cake and put up theater-style draping across its facade to re-create the decorations that it used to mark Queen Elizabeth II’s coronation in 1953 in preparation for King Charles III's coronation on May 6. (AP Photo/Kirsty Wigglesworth)

A facade mimicking the 1953 coronation decor on the exterior of the Dorchester Hotel. (AP Photo/Kirsty Wigglesworth)

Luca Virgilio, General Manager of The Dorchester Hotel is interviewed in London, Thursday, April 20, 2023. The Dorchester Hotel, long a favorite with royals and celebrities, concocted a lavish, five-tier coronation cake and put up theater-style draping across its facade to re-create the decorations that it used to mark Queen Elizabeth II’s coronation in 1953 in preparation for King Charles III's coronation on May 6. (AP Photo/Kirsty Wigglesworth)

Dorchester Hotel general manager Luca Virgilio in London. The hotel, long a favorite with royals and celebrities, concocted a lavish, five-tier coronation cake. (AP Photo/Kirsty Wigglesworth)

For visitors looking to splash out, hotels across London are touting coronation-themed packages, menus and decor.

Those willing to spend an eye-popping 12,995 pounds (over $16,000) can get an overnight stay in the Royal Suite at the five-star Hotel Cafe Royal and a limo ride to the Tower of London for a private tour and viewing of the Crown Jewels.

The Dorchester Hotel, long a favorite with royals and celebrities, concocted a lavish, five-tier coronation cake and put up theater-style draping across its facade to re-create the decorations that it used to mark Queen Elizabeth II’s coronation in 1953.

A facade mimicking the 1953 Coronation decor by Oliver Messel, decorates the Dorchester Hotel in London, Thursday, April 20, 2023. The Dorchester Hotel, long a favorite with royals and celebrities, concocted a lavish, five-tier coronation cake and put up theater-style draping across its facade to re-create the decorations that it used to mark Queen Elizabeth II’s coronation in 1953 in preparation for King Charles III's coronation on May 6. (AP Photo/Kirsty Wigglesworth)

The coronation of King Charles III is luring royal fans fascinated by the pageantry, spectacle and drama of the monarchy. (AP Photo/Kirsty Wigglesworth)

Many international visitors are drawn by the idea of a “beautiful fairytale” about “the royals and everything that is around them,” general manager Luca Virgilio said.

“So there’s a lot of love and a lot of interest. And we are sold out already, which is very encouraging,” he said.

The Royal Lancaster London hotel near Hyde Park is serving afternoon tea inspired by Charles’ favorites: roast beef sandwiches, darjeeling tea and damson plum mousse.

A Coronation themed tea is displayed at The Dorchester Hotel in London, Thursday, April 20, 2023. The Dorchester Hotel, long a favorite with royals and celebrities, concocted a lavish, five-tier coronation cake and put up theater-style draping across its facade to re-create the decorations that it used to mark Queen Elizabeth II’s coronation in 1953 in preparation for King Charles III's coronation on May 6. (AP Photo/Kirsty Wigglesworth)

A coronation-themed tea is displayed at the Dorchester Hotel. (AP Photo/Kirsty Wigglesworth)

Philip Hamond, designer florist at the Dorchester Hotel, prepares a Coronation themed floral bouquet at the Dorchester Hotel in London, Thursday, April 20, 2023. The Dorchester Hotel, long a favorite with royals and celebrities, concocted a lavish, five-tier coronation cake and put up theater-style draping across its facade to re-create the decorations that it used to mark Queen Elizabeth II’s coronation in 1953 in preparation for King Charles III's coronation on May 6. (AP Photo/Kirsty Wigglesworth)

Philip Hamond, designer florist at the Dorchester Hotel, prepares a coronation-themed floral bouquet. (AP Photo/Kirsty Wigglesworth)

A display showing a Coronation themed cake and floral arrangements at the Dorchester Hotel in London, Thursday, April 20, 2023. The Dorchester Hotel, long a favorite with royals and celebrities, concocted a lavish, five-tier coronation cake and put up theater-style draping across its facade to re-create the decorations that it used to mark Queen Elizabeth II’s coronation in 1953 in preparation for King Charles III's coronation on May 6. (AP Photo/Kirsty Wigglesworth)

A display showing a coronation themed cake and floral arrangements. (AP Photo/Kirsty Wigglesworth)

The spread features a darjeeling tea cake shaped like crown atop a crimson cushion, while the hotel bar serves a coronation cocktail: a martini with a splash of darjeeling tea, trimmed with gold leaf.

For a different twist, Annie Verhaert, 64, and daughter Claudia Lombaert, 30, from Belgium, boarded a vintage red double-decker bus strung with Union Jack flags for a coronation-themed tour that hits landmarks like Big Ben and Trafalgar Square.

On the way, they sipped tea — using cupholders to prevent spills — and snacked on finger sandwiches and pastries like the “royal scone” from a menu a former royal butler curated for tour operator Brigit’s Bakery.

Philip Hamond, designer florist at the Dorchester Hotel, works alongside a display showing a Coronation themed cake and floral arrangements at the Dorchester Hotel in London, Thursday, April 20, 2023. The Dorchester Hotel, long a favorite with royals and celebrities, concocted a lavish, five-tier coronation cake and put up theater-style draping across its facade to re-create the decorations that it used to mark Queen Elizabeth II’s coronation in 1953 in preparation for King Charles III's coronation on May 6. (AP Photo/Kirsty Wigglesworth)

The weekend of events starting May 6 will bring a welcome cash infusion to central London businesses. (AP Photo/Kirsty Wigglesworth)

“We knew the queen all our life,” Verhaert said. “And it’s now the first time we see a change on the throne. So it’s special.”

And souvenirs are in no short supply, including tea towels, socks, dessert plates and other paraphernalia with coronation insignia from the Royal Collection Trust, purveyor of official memorabilia.

Unofficial merchandise also abounds at shops in tourist areas, with Charles’ likeness crudely emblazoned on tote bags, coasters and teabag holders or coronation-branded pens, tins of fudge and playing cards offering more upscale options. Even more items show his mother, who died in September after 70 years on the throne, on everything from mugs to bobblehead figures.

A Coronation themed tea is displayed at The Dorchester Hotel in London, Thursday, April 20, 2023. The Dorchester Hotel, long a favorite with royals and celebrities, concocted a lavish, five-tier coronation cake and put up theater-style draping across its facade to re-create the decorations that it used to mark Queen Elizabeth II’s coronation in 1953 in preparation for King Charles III's coronation on May 6. (AP Photo/Kirsty Wigglesworth)

Officials have high hopes that the coronation will provide a vital boost to the country’s tourism industry. (AP Photo/Kirsty Wigglesworth)

A tourist sits on a Coronation Tour Bus in London, Monday, April 24, 2023. The May 6 coronation is luring royal fans and far-flung visitors fascinated by the ceremonial spectacle — and drama — of the monarchy and eager to experience a piece of British history. Tour companies, shops and restaurants are rolling out the red carpet, whether it's a decked-out bus tour of London's top sights boasting high tea or merchandise running from regal to kitschy. (AP Photo/Kin Cheung)

The May 6 coronation is luring royal fans and far-flung visitors fascinated by the ceremonial spectacle. (AP Photo/Kin Cheung)

A staff member prepares afternoon tea for the new Coronation Tour Bus route, in London, Monday, April 24, 2023. The May 6 coronation is luring royal fans and far-flung visitors fascinated by the ceremonial spectacle — and drama — of the monarchy and eager to experience a piece of British history. Tour companies, shops and restaurants are rolling out the red carpet, whether it's a decked-out bus tour of London's top sights boasting high tea or merchandise running from regal to kitschy. (AP Photo/Kin Cheung)

A staff member prepares afternoon tea for the new coronation tour bus route in London. (AP Photo/Kin Cheung)

Officials have high hopes that the coronation will provide a vital boost to the country’s tourism industry, which is still reeling from two years of COVID-19 shutdowns. The U.K. received some 29.7 million visits last year, still nearly a third below 2019.

“Events like this really kick-start the recovery, don’t they? And they put Britain on the world stage again,” said Patricia Yates, chief executive of the VisitBritain tourism board.

Queen Elizabeth II’s Platinum Jubilee celebrations last year brought in an extra 2.6 million visitors to London, she said, and Charles’ coronation is expected to have a similar effect.

A Coronation Tour Bus departs from Victoria coach station, in London, Monday, April 24, 2023. The May 6 coronation is luring royal fans and far-flung visitors fascinated by the ceremonial spectacle — and drama — of the monarchy and eager to experience a piece of British history. Tour companies, shops and restaurants are rolling out the red carpet, whether it's a decked-out bus tour of London's top sights boasting high tea or merchandise running from regal to kitschy. (AP Photo/Kin Cheung)

A coronation tour bus departs from Victoria bus station in London. (AP Photo/Kin Cheung)

History, heritage and the royals are the biggest draw for international tourists, Yates said, and royal pageantry is a particular magnet for Americans, who are driving the U.K.’s tourism recovery.

“We can see a 10% increase in flight bookings through May from the America market,” she said. “The big question mark is, of course, China, which was our second-most-valuable market and still not coming back quite in the numbers we would like to see.”

The coronation’s wider impact on Britain’s economy is less clear.

Souvenirs are displayed for sale in a gift shop ahead of King Charles III's Coronation in London, Monday, April 24, 2023. The May 6 coronation is luring royal fans and far-flung visitors fascinated by the ceremonial spectacle — and drama — of the monarchy and eager to experience a piece of British history. Tour companies, shops and restaurants are rolling out the red carpet, whether it's a decked-out bus tour of London's top sights boasting high tea or merchandise running from regal to kitschy. (AP Photo/Kin Cheung)

Souvenirs are displayed for sale in a gift shop before King Charles III's coronation in London. (AP Photo/Kin Cheung)

Souvenirs are displayed for sale in a gift shop ahead of King Charles III's Coronation in London, Monday, April 24, 2023. The May 6 coronation is luring royal fans and far-flung visitors fascinated by the ceremonial spectacle — and drama — of the monarchy and eager to experience a piece of British history. Tour companies, shops and restaurants are rolling out the red carpet, whether it's a decked-out bus tour of London's top sights boasting high tea or merchandise running from regal to kitschy. (AP Photo/Kin Cheung)

Tour companies, shops and restaurants are rolling out the red carpet. (AP Photo/Kin Cheung)

A customer shops in a gift shop ahead of King Charles III's Coronation in London, Monday, April 24, 2023. The May 6 coronation is luring royal fans and far-flung visitors fascinated by the ceremonial spectacle — and drama — of the monarchy and eager to experience a piece of British history. Tour companies, shops and restaurants are rolling out the red carpet, whether it's a decked-out bus tour of London's top sights boasting high tea or merchandise running from regal to kitschy. (AP Photo/Kin Cheung)

A customer shops in a gift shop. (AP Photo/Kin Cheung)

Tax revenue will get a boost from extra retail spending for parties nationwide, including booze sales that have hefty alcohol duties. Pubs will be allowed to stay open two hours longer May 5-6.

However, organizing the coronation has a huge cost that some reports estimate could run as high as 100 milllion pounds, and an extra public holiday on May 8 means a lost day of productivity.

So while the hospitality industry benefits, “the flipside of that is that by giving everybody an extra day off, you’re taking quite a bit of output out of the economy in quite a lot of other sectors,” said Andrew Goodwin of Oxford Economics.

Souvenirs are displayed for sale in a gift shop ahead of King Charles III's Coronation in London, Monday, April 24, 2023. The May 6 coronation is luring royal fans and far-flung visitors fascinated by the ceremonial spectacle — and drama — of the monarchy and eager to experience a piece of British history. Tour companies, shops and restaurants are rolling out the red carpet, whether it's a decked-out bus tour of London's top sights boasting high tea or merchandise running from regal to kitschy. (AP Photo/Kin Cheung)

Souvenirs are displayed for sale in a gift shop. (AP Photo/Kin Cheung)

The British economy has been essentially stagnant since the start of last year as decades-high inflation squeezes households and small businesses. The International Monetary Fund expects U.K. output to shrink by the most of any major economy this year.

To keep up with the soaring cost of living, nurses, teachers, postal workers and others have been striking for higher wages. Security guards at Heathrow Airport plan to walk off the job starting May 5, threatening to disrupt travel for the coronation.

“There’s a lot of headwinds that the economy has to battle,” Goodwin said.

Tourists sit on a Coronation Tour Bus, in London, Monday, April 24, 2023. The May 6 coronation is luring royal fans and far-flung visitors fascinated by the ceremonial spectacle — and drama — of the monarchy and eager to experience a piece of British history. Tour companies, shops and restaurants are rolling out the red carpet, whether it's a decked-out bus tour of London's top sights boasting high tea or merchandise running from regal to kitschy. (AP Photo/Kin Cheung)

Tourists sit on a coronation tour bus in London. (AP Photo/Kin Cheung)

Brand Finance says the monarchy boosts the U.K. economy to the tune of 500 million pounds a year, more than making up for the estimated 350 million pounds it costs taxpayers.

However, that boon is less than a third of the London-based consultancy’s 2017 forecast. CEO David Haigh blamed the plunge in value on a “disastrous six years” for the royal family, including a scandal involving Prince Andrew, a string of gaffes by minor royals and Harry and Meghan falling out with the family.

Still, “going forward, we still believe that the monarchy generates more in terms of revenue for the U.K. economy than it costs,” Haigh said.

A staff member prepares afternoon tea for the new Coronation Tour Bus en route, in London, Monday, April 24, 2023. The May 6 coronation is luring royal fans and far-flung visitors fascinated by the ceremonial spectacle — and drama — of the monarchy and eager to experience a piece of British history. Tour companies, shops and restaurants are rolling out the red carpet, whether it's a decked-out bus tour of London's top sights boasting high tea or merchandise running from regal to kitschy. (AP Photo/Kin Cheung)

A staff member prepares afternoon tea for the new coronation tour bus route in London. (AP Photo/Kin Cheung)

The royals certainly are drawing Curto, who will stay with a friend at the Wellington Blue Orchid hotel in London at a cost of about 3,000 pounds.

They plan to visit Hampton Court Palace, Westminster Abbey, the Tower of London and make day trips to Oxford and the Cotswolds. It won’t be cheap, but Curto won’t be pinching pence.

“I plan on enjoying myself without limits,” she said. “I know London is an expensive city, so I’m prepared to spend a fair amount.”

A facade mimicking the 1953 Coronation decor by Oliver Messel, decorates the Dorchester Hotel in London, Thursday, April 20, 2023. (AP Photo/Kirsty Wigglesworth)

A facade mimicking the 1953 Coronation decor. (AP Photo/Kirsty Wigglesworth)

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